A COLLECTION OF LILIAN’S PERSPECTIVES
This section includes:
- Influencer Marketing Webinar
- Panel on The Jewelry Business
- Lilian's Writings on Luxury
- Lilian's Column for National Jeweler, The PR Advisor
- The L Report Bi-Monthly Newsletter
- Profiles of Luxury Companies
What is the Customer Journey
January 15, 2020/by msrajiHow Do I Get Media Coverage for My Company?
April 1, 2019/by msrajiHow Do I Get Publicity for My Luxury Brand?
April 1, 2019/by msrajiGetting Press Ready for a Trade Show
April 1, 2019/by msrajiWhy Should a Customer Buy From You?
July 1, 2022/by msrajiPROFILE: Alexis Bittar
March 31, 2019/by msrajiIncrease Social Media Engagement
June 14, 2019/by msrajiHiring a PR Agency
July 8, 2022/by msrajiWhat Makes a Luxury Brand?
April 1, 2019/by msrajiCreate Emotional Connections to Draw Luxury Consumers
March 31, 2019/by msrajiMaking an Instagram Influencer Part III
October 2, 2019/by msrajiUnderstanding the Luxury Buyer
April 1, 2019/by msrajiHow to Create a Luxury Website
April 1, 2019/by msrajiPROFILE: Firenze Number Nine Luxury Urban Wellness Hotel
March 31, 2019/by msrajiGetting a Licensing Agreement for a Luxury Brand
March 31, 2019/by msrajiWhy the Customer is Much More Important than the Retailer
March 31, 2019/by msrajiBeginning the Customer Journey
June 10, 2022/by msrajiAttracting High Net Worth Customers in the Digital Age
July 22, 2022/by msrajiHow to Turn Your Staff into Influencers
June 12, 2019/by msrajiWhich Social Media is Best for Business
April 3, 2019/by msrajiHow to Get Your Business Featured in a Magazine
April 1, 2019/by msrajiStrategy Development Process
June 14, 2019/by msrajiAre Bloggers Here to Stay?
March 31, 2019/by msrajiFinding Your Design Inspiration
July 8, 2022/by msrajiWhy Victoria’s Secrets Is Losing Customers
June 15, 2019/by msrajiLegally Protecting Your Luxury Brand
March 31, 2019/by msrajiHow Do I Find the Right Influencer?
April 9, 2019/by msrajiWhen is Luxury Worth It?
March 31, 2019/by msrajiBuild Customer Loyalty
June 15, 2019/by msrajiInvitations to Be Better
July 30, 2019/by msrajiPut Your Customers at the Center of Your Anniversary Plans
March 31, 2019/by msrajiHow Do You Use Influencer Marketing
January 15, 2020/by msrajiGetting Back Up After You Fall
June 10, 2022/by msrajiCreating an Influencer Part II
July 25, 2019/by msrajiHow to Find the Right Influencers for Your Brand
May 21, 2019/by msrajiOn the Cultural Fight of Hermès and Building a Luxury Brand
March 31, 2019/by msrajiHow Do You Know Your Luxury Brand is Ready for PR?
March 31, 2019/by msrajiFinding a Great Photographer for Your Luxury Brand
April 1, 2019/by msrajiHow Do You Increase Sales in Luxury Retail?
April 1, 2019/by msrajiThe Lilian Raji Agency | PR, Marketing & Communication for Luxury Lifestyle Brands
For almost two decades, The Lilian Raji Agency has served as trusted business consultant, brand strategist and public relations manager for both small and global luxury brands worldwide. We provide brand strategy, public relations, marketing strategies, social media marketing, event marketing, and digital marketing for luxury and lifestyle brands. Our clients are in fine jewelry, luxury watches, high-end fashion, luxury hotels and other consumer goods and services.
Contact Us: (646) 789-4427 ext 701 | Email Us