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Our Influencer Outreach Solution creates Brand Ambassadors. These Ambassadors are people we've thoroughly evaluated, and have verified the extraordinary power of their reach. After engaging them, we turn them into advocates for your company. They, in turn, share your gospel with their followers.
In addition to developing Brand Ambassadors, every so often we find value in conducting celebrity outreach and product placement. For the most part, luxury buyers aren't always influenced by celebrity endorsement; but for some, being able to say they own the same watch Jason Statham wears in all of his movies when driving his BMW 140 mph feels damn good.
We identify the appropriate celebrities for your brand, and secure visual and/or written confirmation that they use your products; we then share this information with our press contacts that cover celebrity news.
We also seek organic product placement opportunities, connecting with stylists for television shows and upcoming movies to secure placement for your product on the big and little screen.
Contact us now to find out what we can do for you.
Need inspiration for your next strategy? Visit our Resources Page to access a wealth of valuable information.
Targeting a Younger Demographic for S.T. Dupont's entry level Defi Lighters & Pens with Celebrity Outreach
INFLUENCER OUTREACH STUDY (PDF)
Lilian and I worked together on one of the most successful pre-Emmy charitable gifting events in Hollywood. She managed the relationship between her client (ST Dupont) and the media, the event attendees, her clients and my staff --her work was seamless, comprehensive and cohesive. She is professional, creative and a delight to work with.
Jane Ubell
CEO/ Founder
Madison & Mulholland